The Blogging Bootcamp
Improve confidence, consistency, and cashflow with your content marketing strategy!

The Blogging Bootcamp will-
Struggling with your Blogging Strategy?
So you've heard that business blogging is important.
And that blogs and articles build your authority, know-like-trust factor and SEO.
And you know that having a strong online presence is key in this day and age.
So why aren't blogs a part of your marketing strategy?
I reckon I know why...
I'm guessing some or all of the following sound familiar...
If we're on the same page here - pardon the pun - you're gonna love The Blogging Bootcamp!
Okay, what's
the blogging bootcamp?
That's a fantastic question.
Well, The Blogging Bootcamp is THE course for small business owners who wish to build the confidence to start business blogging, structure it effectively for SEO and engagement, and learn how to repurpose the content.
And it's all led by me, Chief Copy consultant and Trainer, Leanne Shelton.
Check out my video to find out more.
Why Do I need to Blog?
Once an online journal, business blogging is now a key marketing tool.
It actually provides you with a CORE piece of content for you to repurpose - and turn into a consistent content marketing strategy.
Here are some interesting stats:
- Blogging leads to 55% more website visitors. (source Hubspot)
- 58% of B2B marketers say blogs are the most valuable tool they use. (Source Demand Metric)
- Investing your time and effort in blogging will increase your chance of making money from it by 13 times (Source Hubspot)

So it's time to jump on the blogging train if you're not already. :)
what are the benefits of Blogging?
Create a core piece of content for your marketing
Once published you can -
- Use the content to create multiple social media posts
- Do Facebook lives on the topic
- Add graphics, change to PDF and turn it into a free lead magnet
- Collect a series of blogs on the same topic and create an EBook or published book
- Use it to pitch your expertise for a podcast
- Send it to a local newspaper or magazine
Build your brand and position yourself as an industry influencer
It helps you -
- Create that know, like and trust factor
- Show that you're trustworthy and transparent
- Highlight your extensive experience and knowledge
- Remain on top of mind for potential, past, and current clients
Improve your search engine Optimisation (seo)
You can -
- Keep your website fresh with original content
- Provide answers your ideal clients are looking for in Google
- Write about a range of topics to attract more people
The Bootcamp Includes:

What's included in the course?
Stage 1: The Planning
Stage 2: The Writing
Stage 3: The Repurposing
Who is this Bootcamp for?

- You want to attract (and retain) more clients
- You want to 'appear everywhere' in the online space
- You're willing to invest the time into your blogging strategy
- You need accountability and constant inspiration
- You want to become a credible authority in your industry
- You strive to be discoverable in Google
- You have valuable ideas and insights to share

- You want to your business to remain small
- You're unwilling to dedicate the time to create a consistent and quality content marketing strategy
- You'd prefer to always put your client work ahead of your business' needs
- You don't care if your website never shows up in Google
- You enjoy looking at the white screen of death
- You want your blogging competitors to overtake you
Still not sure?
Here's some feedback from those who've already joined Bootcamp or attended the (separate) 'Get it done' sessions
Can't wait to jump in as as often as I can
I jumped onto the Get it Done session this week! I struggle to get blogs done...Maybe I'm a perfectionist, maybe I just need ideas. Having others to do it with and accountability is awesome...Finished my blog I started in September and got it up on my website! Can't wait to jump on as often as I can.
Larissa Wright - wholistic Wellness hub
So glad I signed up
I have been attending as many of the Get it Done sessions in The Blogging Bootcamp as I humanly can.
I know that by writing a blog I can develop content and then reuse it for all sorts of purposes and until now I have never actually allocated the time.
I can nearly always complete a blog in the Get it Done session. Sometimes I need to add references or links to actually finish it but this is a small task compared to getting the writing done.
This has meant that I have revived my newsletter and have regular social media posts happening which was such a struggle before.
LIBBY SALMON - BIO CIRCUITRY
She calmed the overwhelm and gave me clear direction
As a novice blogger I found Leanne's "Business Blogging - Get it Done" session awesome. She calmed the overwhelm and gave me clear direction to Go ahead and just do it! I highly recommend this session and I am grateful for Leanne's expertise. Thank you so much Leanne.
Margaret King- Enjo
What's it worth?
Here's the price breakdown
$697.00 AUD
PLUS
Total Value = Over $1,247 AUD
Three Instalments
To help with the budget
$267.00 AUD
Over 3 Months
Upfront payment
Save $104
$697.00 AUD
Upfront
Who is Leanne Shelton

With a background in sales and marketing Leanne Shelton is the founder and Chief Copy Consultant at Write Time Marketing.
With now close to 20 years of writing and editorial experience, her team's care offerings include writing business blogs and website copy.
Discovering a passion for training in recent years, Leanne is the host / leader of the Marketing and Me Podcast and meet Up, Education Partner with Sydney Hills Business Chamber, and affiliate trainer with the City of Parramatta and women with Altitude.
100% Satisfaction Guarantee for 7-Days
If, for any reason, you don't like this amazing course and membership, you can get a full refund anytime within 7 days after your purchase. If you have any issues, just get in touch with me. I'll either help you out until you get the results you need or give you a swift refund.
Frequently asked questions
The Do-At-Your-Own-Pace online blog course – can be smashed out in a weekend or take 6 months to complete it. It's all up to you.
The strategy session can be taken anytime, however I recommed you locking it in within 1 -2 weeks of getting started
This course is perfect for business owners who need guidance (1) to start and finish their monthly blogs, (2) to structure and optimise their blogs for SEO, and (3) to learn more ways to engage with their target audience (both potential and existing).
It’s also suitable for marketing coordinators or administrative assistants in charge of blogging at your organisation.
I have plans to consistently release new trainings — from both me and other industry experts — as the year goes by. The ultimate aim is to further help you improve your blogs and amplify results.
The Blogging Bootcamp’s primary aim is to give you the confidence and accountability to make blogging a consistent part of your marketing strategy.
You’ll learn the basics, industry secrets, expert tips and tricks…but all these amount to nothing if you are not consistent in applying them every month.
In our 30 minute strategy session I’ll coach you through any mindset blocks – basically anything that’s stopping you from having a consistent blog routine. I’ll help you come up with some blog topics to help you get started.
We often get asked if it’s still worth the time, energy, and money to write blogs when videos can get so much more engagement.
While that may be true, it doesn’t change the fact that a blog is a core piece of content that you can flesh out to become a video, a social media post, a podcast – literally anything.
Any well-written piece of content helps you establish credibility and show that you are a professional in your industry.
And besides, if you want to make a video with a smooth flow and an engaging story – you’ll need to write a script anyway – which can be posted as a blog too!
We’ll give you a full refund if you are not happy within 7 days.
After the initial 7 day period, there will be no refunds.